The Best Google Online Courses You Aren’t Taking

Source: https://www.makeuseof.com/tag/best-google-online-courses/
Capture Date: 27.03.2018 23:54:39

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Did you know that Google offers a vast array of online courses? They cover everything from digital marketing to Android app development. Some even come with a certification.

Despite the impressive breadth of topics, Google doesn’t make it particularly easy to find the courses it offers. There’s no centralized dashboard or list of links. To complicate matters further, some courses are accessible through Google’s portals, whereas others require you to register with a massive open online course (MOOC) service such as Udacity.

Which are the best online Google courses? We’re going to take a closer look. This list looks at seven great options. For each one, we’ve looked at real-world benefits such as median pay and employer demand.

1. Digital Marketing

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Cost: Free
Timeline: Self-paced

The Digital Marketing course teaches students the concepts of clickthrough rates, landing page experience, campaign optimization, and return on investment.

They’ll also learn about the benefits of targeted advertising and understand the technical and cultural challenges that can impact on the success of an online advertising campaign.

The course came in the form of the Google Online Marketing Challenge (GOMC). Students formed teams of three to six members and devised an online advertising strategy for a client business or a non-profit organization. Google won’t host the GOMC for 2017-18 though all educational materials remain free on the site.

At the end of the course, students will need to need to pass 2 of the AdWords certification exams to become an AdWords certified professionals. The exam is optional but encouraged.

According to Glassdoor.com, the average salary for a digital marketing professional in 2018 is $67,230 per year. Better yet, according to a Left Bank report, demand for digital marketing talent is at 56 percent, but active supply is only at 24 percent.

2. Android Development for Beginners

best google online courses

Cost: Free
Timeline: Approximately 2 weeks

The Android operating system controls around 85 percent of the global smartphone market share. Given its popularity, and given we’re increasingly moving towards an app-driven economy, knowing how to create content for the Android platform is a fantastic skill to develop. 6 Awesome YouTube Videos To Help You Learn Android Development 6 Awesome YouTube Videos To Help You Learn Android Development Want to learn how to develop Android apps? Then these YouTube videos are perfect for you. Read More

The free Android Development for Beginners course is only available on Udacity. It’s a self-study course aimed at people with no prior experience of coding. If you have a personal blog or small online store that you’d like to make an app for, this is the course for you.

It consists of five modules: User Interface, User Input, Multi-Screen Apps, Networking, and Data Storage. Over the course of the five modules, you will build a complete and functioning Android app.

If you’re willing to pay Udacity’s $199 per month fees, you can upgrade the free course into a “nanodegree.”

Glassdoor lists the average annual salary for an Android developer as $97,986. Obviously, this course alone won’t be enough to get you a high paid job; you also need experience. It will, however, get you started on track towards a well-paid career.

3. App Monetization

best google online courses

Cost: Free
Timeline: Approximately 1 month

Having a business idea, creating a company, and marketing your product is only half the battle. You also need to monetize your concept in a sustainable way. 10 Low-Cost Ideas for Online Businesses You Can Start 10 Low-Cost Ideas for Online Businesses You Can Start If you’ve ever wanted to start a business, now is the time! Here are 10 ideas for free or low-cost business you can start online to make your fortune. Read More

In the digital world, that’s easier said than done. Traditional sources of income—such as online ad revenues—are falling for many organizations. And the lack of a successful monetization strategy continues to hamper several tech giants, with Twitter perhaps the most noteworthy.

This course, which is free on Udacity, mixes theory with real-world examples. It aims to help to develop, implement, and measure your monetization strategy.

A Senior Monetization Manager at a well-known tech company like Twitter or Facebook can expect to earn at least $120,000 per year. Some roles offer as much as $180,000.

4. Mobile Web Specialist

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Cost: Free
Timeline: Self-paced

The days when everyone used to access the web using a desktop monitor are long gone. Today, you can access websites using everything from your smartwatch to your television.

The vast array of devices we use to go online cause headaches for web developers. Sites and web apps need to be flexible and responsive.

If you take the Mobile Web Specialist course, you’ll learn how to write code to create offline-first experiences, audit an app’s performance, debug problems and a whole lot more.

At the end of the course, you will receive an official Google certification. The exam for the final certificate consists of coding challenges and an interview. The course and exam combined cost $99 to undertake.

Glassdoor’s research suggests you will earn an average salary of $88,488 per year if you’re a mobile web developer in 2018.

5. E-Commerce Analytics: From Data to Decisions

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Cost: Free
Timeline: 2 to 4 hours to complete

E-commerce Analytics introduces you to reporting and analysis techniques for online e-commerce businesses. In the business world, e-commerce analytics is a sought-after skill. Glassdoor says the average salary is $110,232 per year.

The self-study course is divided into three units and a total of 15 lessons. Unit One offers an introduction to e-commerce analytics, Unit Two looks at how to understand your customers, and Unit Three is about understanding shopping behavior.

The course assumes that students have a good understanding of Google Analytics, so it’s not for complete beginners. If you’re new to Google Analytics, you should take Google Analytics for Beginners first.

An e-commerce manager can earn about $110,000 per year.

6. Google Analytics Individual Qualification

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Cost: Free
Timeline: Self-paced. The exam is 90 minutes long.

It’s quite easy to learn the basics of Google Analytics, but it’s an enormously powerful tool when in the hands of a more knowledgeable user.

The Google Analytics Individual Qualification exam is part of the Academy for Ads. It covers all aspects of the Google Analytics app, including planning, implementation and data collection, configuration and administration, conversion and attribution, and reports, metrics, and dimensions.

To undertake the exam, you first need to complete Google Analytics for Beginners and Advanced Google Analytics.

The exam is free to take. When you complete it, you will get a certification that’s valid for 18 months from the date that you pass. Also, the Google Analytics certification assessments are available in 19 languages. Check out the bundle of courses from Google Analytics Academy.

A web analytics manager is a vital role within any company that has a significant web presence. Salaries are often around $110,000 per year.

7. Localization Essentials

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Cost: Free
Timeline: Approximately 2 weeks

It’s easy to forget that there’s a whole world of web content out there that’s not in your native language. English is responsible for about 40 percent of all web pages, but only 25 percent of web users speak English as their first language.

If you’ve successfully created an app or product, you might want to try and break into the non-English markets. And for that, you need localization skills.

Localization is about more than translating an app into another language (though that is part of it). It’s also about adapting your product to be a cultural fit for another geographic market.

Localization Essentials will teach you about the importance of intangible things such as language tone, but also about technical issues such as date and time formats, alphabetization, and the direction of reading. The course is free.

A localization specialist earns $61,263 per year, according to Glassdoor.

The Best Google Courses to Take Now

We’ve introduced you to seven of the best Google online course. But there are hundreds more out there. Some only take a few hours to complete. Check out the lists on Udacity and Class Central to get a flavor of what else is available.

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7 Chrome Apps to Help You Create a Quick Simple Logo

Source: https://www.makeuseof.com/tag/chrome-apps-help-create-logo/
Capture Date: 11.03.2018 19:38:12

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So you aren’t a graphic designer, don’t own image software, but do need a logo for your business or organization? For simple and quick logo creation, you can take advantage of several cool Chrome apps. Some are very basic, while others are full-featured. But either way, you can crank out that company logo in just minutes with these awesome options. How to Design a Simple Logo in Photoshop How to Design a Simple Logo in Photoshop Photoshop can do a lot more than just edit photos – it’s more than capable of simple design work. Here we show you how to make a simple geometric logo. Read More

Keep in mind that these Chrome apps do require internet access.

1. Logo Maker

If you are looking for a basic tool for creating a logo with your company name and slogan, check out Logo Maker. You just type in the business name and motto, choose the font sizes and colors, and then pick an icon.

logomaker chrome app

You can then browse through various font styles for that perfect look and feel. This is a terrific feature for mixing and matching colors and styles for your text. You can also add a hex code if you have a specific color you want or adjust the RGB.

When you finish, click the Create My Logo button and you will receive both a PNG and GIF of your logo.

2. Text Logo Maker

Another easy tool for creating a logo with your business name is Text Logo Maker. As the name implies, this application provides a simple text-based logo. You just enter the name of your company and select the font style.

text logo maker chrome app

While you cannot add an image to the logo, you can adjust the settings for the text. Pick colors for the words and background, add a shadow with color, and select the size.

Click the Make Logo button after any changes to see a refreshed preview and when you are done, click Download (PNG) or Save to Drive (Google Drive).

3. Textcraft

If you like the idea of a text-based logo but are looking for unique elements, check out Textcraft. This app provides neat 8-bit style text options for those casual logo designs. Enter your company name with two optional lines underneath. Then, have some fun with the editing tools.

textcraft chrome app

You can select font styles from popular games like Minecraft, Pokemon, or Grand Theft Auto. You can then adjust the text size, pixel count, and colors. Turn your design into a 3D style, add shadow, or give it a glow effect. Your design will appear at the top as you edit so that you can view the adjustments you make quickly.

When you finish your design, click the Download button and you will receive your logo as a PNG file.

4. Logaster

With Logaster, you can design your text-based logo with a creation wizard. Enter your company name, an optional slogan, and then choose your business type from options such as auto, computer, or sport. Next, you can browse through a variety of logo concepts that show the business name you entered for a nice preview.

logaster chrome app

If you decide to edit your design, you can change the icon, include a background color, add shadow, and adjust the text. When you are happy with your logo, click the Save button and you will see a variety of options. You can purchase a “brandkit” that includes business card and envelope designs or specific image types and sizes.

Alternatively, you can download your logo files for free. Note that the free files include a watermark and are small sizes. You will then receive a ZIP file that includes variations of your logo.

5. LogoGarden

LogoGarden is an easy-to-use tool for creating a logo with both text and images. You can search for symbols that match your business type or select an industry from the drop-down box. Next, you can add text if you like, such as your company name.

logogarden chrome app

All elements that you choose can be edited, resized, and formatted to suit your needs. You can turn symbols into badges, change the text shape, and pick colors for all items. When your logo is complete, click Save & Download Your Logo from the top.

The only snag with this app is that you must purchase your download files. However, LogoGarden does offer business cards, a matching website, apparel, brochures, and other items that you can buy as well.

6. Designapp Graphic Design

Another cool tool for creating logos that include text, images, or both is Designapp Graphic Design. You can start with a blank canvas or import an SVG file. You can begin by browsing icons and shapes which are grouped by industry and object. Then, add text by choosing from a large selection of font styles.

designapp graphic design chrome app

The design editor provides many options for you to edit your logo. Choose colors, shadow, opacity, or gradient. You can also adjust the canvas settings for snap, grid, and size.

To obtain your logo, click the More (three-dot icon) from the top right and select Save & Download Design. You can have the logo emailed to you or download it immediately as a PNG file.

7. YouiDraw Logo Creator

YouiDraw Logo Creator goes beyond basic by providing illustrations, emblems, and cartoon image options in addition to its letter-based offerings. Or start with a blank canvas if you have an idea in mind. You can sign up for free and use a host of shapes, text, gradient, and other tools to create a fantastic logo.

youidraw logo creator chrome app

The editing tools include fill, transform, opacity, and alignment settings. And you can work on more than one logo at a time using the tab feature. Then, click the Export button to obtain your logo as a PNG or JPEG image and scale it beforehand if needed.

If you enjoy YouiDraw Logo Creator, you can sign up for a paid plan which gives you additional file export formats and removes the watermark.

Save Time and Money on Logos

While hiring a professional designer is a sensible idea for creating your logo, you may not always have the time to wait or money to waste. For fast logo designs with the colors, text, and elements you want for your business or organization, these Chrome apps can certainly help. You Can Get A Great Logo For Your Website Without Spending A Fortune You Can Get A Great Logo For Your Website Without Spending A Fortune A professional-looking logo adds credibility to a business website. So what do you do if you need a logo for your new business or a social media account? Here are four options. Read More

Have you used one of these tools successfully? Or is there another Chrome app that you use for logo designs? Share your suggestions with us in the comments below!

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